Screaming Blog

SEO & search marketing news and chatter from Screaming Frog.

14 September, 2022 by Jack Prouse

How to Write Product Copy That Sells

A shopper enters a store. This isn’t a joke, don’t worry. They want a vacuum cleaner, so they pick up the display model. It’s light. They grip the handle. It’s comfortable. They check the size and capacity of the bin and give it a test spin across the shop floor....

26 August, 2022 by Ben Fuller

Leveraging Paid Data for SEO Insights

PlayStation or Xbox? Apple or Android? These debates have divided the friendship groups of millions around the world, but within the digital marketing world, it’s SEO and PPC that is sometimes a cause of contention. However, in a world seemingly full of divide, I’ve looked at how we can help...

We're pleased to announce Screaming Frog SEO Spider version 17.0, codenamed internally as 'Lionesses'. Since releasing the URL Inspection API integration in the SEO Spider and the launch of version 5 of the Log File Analyser, we’ve been busy working on the next round of prioritised features and enhancements. Here's...

If you're heading off on holiday this summer, you've likely followed all the necessary steps to ensure it will be one to remember, such as researching and booking the best place to stay, the best modes of transport and things to do while you’re there. But while you might have...

On Thursday, Screaming Frog teamed up with BrightonSEO to organise a charity football tournament at Power League Shoreditch. Over the course of the day, 16 teams battled it out in scorching conditions to win for their chosen charities (and pride!). The tournament came to a climactic conclusion with Distinctly winning...

We're pleased to announce the release of the Screaming Frog Log File Analyser 5.0, codenamed 'by the Sea'. If you're not already familiar with the Log File Analyser tool, it allows you to upload your server log files, verify search engine bots, and get valuable insight into search bot behaviour...

Remember road trips in the 90s when your dad would pull out a wrinkled old map to get from point A to point B? Today, we have maps on our phones, so we always have a sense of direction. Just as road maps help us navigate where we want to...

Last night, members of Screaming Frog’s Digital PR and Content Marketing team attended the inaugural UK Digital PR Awards ceremony at London’s Marble Arch, where our campaigns were nominated in eight categories. Hosted by Don’t Panic Events, the live awards ceremony was an intimate affair, bringing together the best in...

Google Chrome, Mozilla Firefox and Microsoft Edge are rapidly closing in on a big milestone: version 100. While this sounds like a cause for celebration, it could result in endless headaches for a small number of websites, due to the bugs and compatibility issues that come with a triple-digit user...

The conference was held in the Barbican Centre, with the breaks being held in the pretty garden room/conservatory, and the talks being held in the cinema on the bottom floor. Was there the option of taking the lift up the 5 floors between the two rooms? Yes. Did we decide...

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